Untapped Smokies
Blount Partnership

The perfect brew of culture, environment and business.

East Tennessee provides the ideal backdrop for crafters to practice their art form and grow their businesses by sharing their passion for distinctive, high-quality craft beers. As part of its effort to bring a craft brewery to the area, Blount Partnership came to Designsensory to create a website that showcases the county’s lifestyle, natural resources and business environment.

One of the Blount Partnership’s brand family of websites, Untapped Smokies was designed with the mobile user experience in mind, combining a clean, modern feel with immersive imagery. Details that add the look of hand-crafted care echo the craftsmanship that artisan brewers bring to their work.

The Untapped Smokies site spotlights area culture, crafts and artisans and explores Blount County’s remarkable resources and location.  

Designsensory’s content management system, DSXpress, offers ease of use with an ability to create and edit on the fly, as well as to upload photos, video and audio. Content wells, sidebars and widgets facilitate page creation and editing.

An accompanying print piece provides additional details about Pellissippi Place, the proposed site of a craft brewery.


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