Brixx Wood Fired Pizza is known as a place where families come together to enjoy wood fired pizzas, salads, appetizers and craft beer made out of the finest, freshest ingredients. Brixx came to Designsensory to gain customer insights, create immersive assets and develop a robust, intuitive website for the growing restaurant brand.
Keeping it simple and fun with a unique style has been the key to success at Brixx for more than two decades. First opened in 1998 in Charlotte, North Carolina, Brixx Wood Fired Pizza now has 29 locations across the Southeast. With continued growth and customer demands, the pizza brand’s website was in need of an overhaul. Insights, innovative approaches and one-of-a-kind solutions drove project momentum forward to solve to the brand’s digital challenges, including streamlined local content for customers.
To capture and convey experiences that blend fired up flavors, local communities and family, Designsensory brought together an ensemble team of researchers, designers, developers and producers. Take a closer look in our project pages below.
Designsensory and Brixx Wood Fired Pizza partnered to create an inviting and immersive digital experience that makes everyone hungry for more. This growing multi-state restaurant franchise came to us for integrated project support that included research, photography, video, website design and development.
Beyond the tactical execution of creative and development projects provided, Brixx now has a significantly better understanding of the category, customer perceptions, where the brand fits in and how it can continue to set itself apart.
From customer insights that informed us more about Brixx differentiators to mouth-watering photography and innate user pathways, our teams elevated interactivity and intelligence.