Best of Show and More: Designsensory’s 2020 ADDYs Results

The results are in. ADDY season is upon us. The ADDYs, more formally known as the American Advertising Awards, is a national competition hosted by the American Advertising Federation. But it all begins at the local level, with the top awards being elevated from local entries to regional and then national. Members of Designsensory have been heavily involved in our local chapter (shout out American Advertising Federation Knoxville) for as long as we can remember. Under this roof, we’ve got former board members, past presidents and lifetime achievement award winners. All this to say, this is an exciting time of year for us.

While we had a wonderful year in terms of results at the show, we’re also proud to say that Creative Director Lindsay Miller was inducted into the AAF Knoxville Hall of Fame alongside many other DSers. Please help us congratulate her on this well-deserved recognition!

Onto the results!

Best Of…

• Best of Show: Staylist – Brand Launch Campaign
• Best of Cross Platform: Staylist – Brand Launch Campaign
• Best of Public Service: Goodwill Knoxville – “Lifestyled” Campaign
• Best of Website: Biltmore – Biltmore.com Marketing Website

Gold Addy Awards

• Biltmore – Biltmore.com Marketing Website
• Gatlinburg SkyLift Park – Launch Campaign
• Goodwill Knoxville – “Lifestyled” Campaign
• Scribble SC – Logo and Identity System
• Scribble SC – Website
• Staylist – Brand Launch Animation
• Staylist – Brand Launch Campaign

Silver Addy Awards

• Biltmore – Biltmoreshop.com Branding
• Biltmore – Biltmoreshop.com E-commerce Website
• Bristol Motor Speedway – “You Can’t Fake Fast” Campaign
• Brixx Wood Fired Pizza – Marketing Website
• Designsensory – Spark Campaign
• Knoxville TVA Employees Credit Union – 85th Anniversary Campaign
• Roane Alliance – K-25 Visitor Center and Overlook 
• Roane Alliance – Roane County Economic and Community Development Sales Collateral
• Scribble SC – Marketing Campaign
• Scribble SC – “Of Note” Podcast
• Staylist – Environmental Activation
• Tennessee Department of Economic and Community Development – 2019 Anthem Video
• The Island in Pigeon Forge – Marketing Website
• University of Tennessee, Knoxville – 2019 Tennessee Fund Booklet 

Bronze Addy Awards

• Best Behavior Creative Club – Best Behavior Creative Club Podcast
• Biltmore – Biltmore Shop Photography
• Blount Partnership – Cades Cove App
• Bristol Motor Speedway – “United States of Adrenaline” Campaign 
• Discover Greenwood – “Stories of Greenwood” Regional Campaign
• Discover Greenwood – “Stories of Greenwood” Local Video Campaign
• Gatlinburg SkyLift Park – Billboard Campaign
• Knoxville TVA Employees Credit Union – Core Commercial 
• Nassios & McLaughlin – Traditional Media Campaign
• Scribble SC – “Of Note” Podcast
• Tennessee Department of Economic and Community Development – “Mastered in Tennessee” Identity Campaign
• The Island in Pigeon Forge – “You’re Home” Digital Commercial
• Zoo Knoxville – Einstein Social Media Campaign