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Designsensory Wins Big at 2015 Knoxville ADDY Awards

25 February 2015
Designsensory Wins Big at 2015 Knoxville ADDY Awards

Updated March 5, 2015

On Saturday, February 28th, several DSers walked across the stage at the Downtown Hilton Hotel in Knoxville to pick up ADDY Awards for the past year’s work. In addition to winning recognition for ALL of our entries, DS Strategist Josh Loebner was inducted into the Knoxville Advertising Hall of Fame. Congratulations Josh!

Gold ADDY Awards

  • – Brochure. The Tennessee Department of Economic and Community Development: Made in America. Mastered in Tennessee.
  • – Pitchbook. Blount Partnership Economic Development: Bring Stone to Blount County
  • – Website. Sugarlands Distilling Company
  • – Logo, website, logo animation. Boy Scouts of America: STEM Scouts
  • – Website. The Tennessee Department of Tourist Development: TNVacation.com
  • – App. The Tennessee Department of Agriculture: Pick Tennessee
  • – Brochure. Designsensory: Promotional
  • – Title sequence. Tennessee Wildlife Resources Agency: Tennessee Uncharted

Silver ADDY Awards

  • – Brochure. The Tennessee Fund: Membership guide
  • – Website. The Tennessee Department of Economic and Community Development
  • – Website. The Tennessee Film, Entertainment & Music Commission
  • – Website. Knoxville Central Business Improvement District
  • – Video campaign. The Tennessee Department of Tourist Development: TNVacation.com
  • – Campaign and TV spots (30- and 60-seconds). Boy Scouts of America: STEM Scouts
  • – Campaign and gala program. The Medal of Honor: Knoxville Convention
  • – Website and poster series: The Smoky Mountain Scottish Festival & Games
  • – Campaign: Goodwill Industries of Knoxville: Vintage
  • – Stationary package. Designsensory
  • – Brand identity. Sugarlands Distilling Company
  • – Brand identity. Better Bushel
  • – Logo. Tennessee Wildlife Resources Agency: Tennessee Uncharted

Bronze Citations of Excellence

  • – Campaign. Tennessee Tech University: Community Day
  • – Campaign and logo. The Legacy Centre: EntreVision
  • – Print campaign. BASI Pilates: Greatness
  • – Campaign. PetSafe: Fountain
  • – Campaign. A Secret Safe Place for Newborns of Tennessee: Rock the Cradle

“I was very proud to see the amount of entries that received gold and silver awards,” said Creative Director Joseph Nother. Our ratio of gold and silver awards to total entries was the best of the evening. Our STEM Scouts Logo Animation also won a Special Judges Award.

We want to give special thanks to our local AAF (American Advertising Federation) chapter—and especially the ADDY Awards Committee—for the hard work invested in showcasing Knoxville’s creative talent. We’re also proud of our very own Sarah Loebner for chairing the committee.

The Knoxville ADDY Awards is the first tier of the three-tiered National ADDY Awards, the advertising industry’s largest recognition of creative excellence. Founded in 1959, the American Advertising Federation of Knoxville is a professional organization that promotes excellence and awareness of advertising in the greater Knoxville area.

For more information on this year’s festivities, see www.knoxville50th.com. If the design looks familiar, that would be because Designsensory donated the creative. Sarah designed the site and elements, and Joseph designed the 50th Anniversary mark.

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