Avatar Brandon Rochelle, Principal & Executive Technical Director, Founder

Brandon is a technology connector, bridging the boardroom with the server room.

Since Designsensory’s founding, Brandon has overseen the deployment of bleeding-edge internet solutions and eCommerce applications for clients of all sizes, from startup organizations to established multinational corporations. In addition to serving in his director role, Brandon remains an active member of the technical team, implementing Designsensory’s custom eCommerce engine and database architecture, as well as developing search engine optimization and online marketing strategies.

He developed his interests in entrepreneurship, engineering and science in Knoxville, starting his first business when he was 18. While running his consultancy, Brandon graduated from Johns Hopkins University with a double degree in biomedical engineering and computer science. In addition, he completed a minor in business entrepreneurship and management. While at Johns Hopkins, Brandon focused his coursework and research on emerging technologies, such as distributed databases, information retrieval and web agents and computer-integrated surgery.

Brandon is a Certified ScrumMaster and uses Agile and Scrum project development techniques across the breadth of Designsensory’s work. He also has an MBA with dual concentration in entrepreneurship and marketing from Northeastern University.

Brandon was named a 2010 Finalist for Young Entrepreneur in the Knoxville Chamber’s Pinnacle Business Awards and was named to Greater Knoxville Business Journal’s 40 under 40 list for 2015. He is an avid fencer and currently the national tournament committee chair for USA Fencing.

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