What We’re Reading: October 2016

We asked three DSers to share what they’ve been reading lately.

I like to, occasionally, revisit the Adweek article about hidden messages in 40 brand logos. You can see and read about popular logos with hidden symbols using negative space, creative typography and modified letters. Some of the messages are obvious once they are pointed out, while others are more subtle. All of these logos are well-designed and memorable. When beginning the research process for a brand system, this article is a helpful and fun place to start.

Michael Pryfogle, Technical Director

I’m pretty active in following the conversations on Reddit. Currently, I’ve been reading the posts on Laravel, PHP and other programming discussions. When I’m wanting to learn even more about Laravel, I check out the video tutorials on Laracasts.

I’ve been teaching a branding class at the University of Tennessee, and I’m having the students read Debbie Millman’s How to Think Like a Great Graphic Designer. Each chapter is an interview and covers some of the greatest designers working today. I asked the students to select a random chapter and then present a keynote on the person interviewed in that chapter. While many of the interviewees emphasize the importance of a good concept, all of them share really great nuggets of advice on being a great graphic designer.