Thinking

What We're Reading: October 2015

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What We're Reading: October 2015

We asked three of our pros to share how they’re staying up to date in their field, or if they’ve stumbled onto pure Internet gold.

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Meet Sam Bendriem, Our Fall Design Intern

Meet Sam Bendriem, Our Fall Design Intern

The Eiffel Tower, Michelangelo’s David, the Designsensory pegboard—Our newest intern has seen it all.

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Designsensory Partners with Custom Support Solutions

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Designsensory Partners with Custom Support Solutions

Custom Support Solutions came to Designsensory looking for a new visual identity that would differentiate the company from its competitors and convey its strengths as a back-end business solutions provider for the healthcare industry.

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Best Practices for Email Newsletters

Best Practices for Email Newsletters

“Out with the old, in with the new.” This attitude seems to be an overarching mentality in our society. Today’s ever-changing technology landscape posits people as quick to write off the “archaic” and eager to adopt the latest, greatest trend. However, an example of electronic communication with staying power—one that has proven its worth—is email. 

 

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Tennessee Uncharted' Wins 1st Place at ACI Annual Conference

Tennessee Uncharted' Wins 1st Place at ACI Annual Conference

“Tennessee Uncharted”—the television show for Tennessee Wildlife Resources Agency that shines a light on fascinating people, places and adventures across our state—was awarded first place for a television series by the Association for Conservation Information.

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Designsensory Hits the Road This Summer

Designsensory Hits the Road This Summer

Summer means road trips, and Designsensory hit the road during this warm season for a little exploration, work and fun! 

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GameChangers–A Unique Domestic Violence Prevention Program for Boys

GameChangers–A Unique Domestic Violence Prevention Program for Boys

In fall 2014, Designsensory started a multi-year partnership with YWCA Knoxville to provide creative, marketing and public relations support for its new domestic violence prevention program called GameChangers. 

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2nd Annual Derby Day in Wilson, Arkansas

2nd Annual Derby Day in Wilson, Arkansas

What do seersucker suits, colorful hats and mint juleps bring to mind? The Kentucky Derby, of course. What a year to watch! With the excitement around American Pharoah, not many would miss a chance to see the thoroughbreds in action at this year’s Kentucky Derby. 

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How Ethnographic Studies Help Marketers Craft Messaging

How Ethnographic Studies Help Marketers Craft Messaging

How well do you know your audience? Do you really know them? Or, do you just think you know them? Perhaps the better question is, what is the best way to really know your audience?

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Designsensory Sponsors the 2015 KAMA Honors Banquet

Designsensory Sponsors the 2015 KAMA Honors Banquet

What better venue than a private hangar at McGhee Tyson Airport for a gala honoring Eddie Mannis, who serves as a commissioner on the Metropolitan Airport Authority Board? Eddie, president of Prestige Cleaners and Prestige Tuxedo, was selected by the Knoxville chapter of the American Marketing Association (KAMA) as its 2015 Outstanding Marketing Professional. 

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