“It always seems impossible until it's done.” —Nelson Mandela

Avatar Chris Cable, Senior Copywriter

From creative storytelling to strategic decision-making, Chris uses his skills to create and inspire advertising pieces that compel.

The heart of any campaign is its message, and Chris makes sure that message is not lost or forgotten. You'll catch him brainstorming, scripting and art directing new video and radio spots, as well translating those components across the digital realm—from display to social media. He also acts as content strategist to ensure our websites are effective marketing communication tools for DS clients.

Chris’ future plans include refining his creative chops for the big screen, as well as delving more into art direction and video editing to hone in on more storytelling techniques. He enjoys searching for that aha! moment during any random moment of life.

Outside of work, you'll find Chris behind the camera lens, sketching out his brightest imaginations, picking his guitar, trying new foods and spending time with his wife, friends and family.

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