Thinking

More Than a Pretty Face: Designing Websites for Optimal User Experience

More Than a Pretty Face: Designing Websites for Optimal User Experience

Recently, we redesigned the outdoor education program website, Outward Bound. When we create websites, we strive to make them more than just an attractive place to read content. We tackle every stage, including design, with the user in mind. Why? Because this is what grows brands.

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A Level Playing Field

A Level Playing Field

The Designsensory team is putting our economic development experience to work creating a 12-county campaign to bring attention and, ultimately, jobs to economically distressed areas throughout Tennessee.

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Same Legacy. Renewed Brand.

Same Legacy. Renewed Brand.

When TVA Employees Credit Union decided on a brand refresh to reach more of the community, the credit union called on Designsensory.

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Knoxville Zoo: More Than Animals and Attractions

Knoxville Zoo: More Than Animals and Attractions

We can legitimately say, “It’s a zoo around here,” as Designsensory has happily joined with Knoxville Zoo to develop fresh creative, advertising and marketing for its new capital campaign.

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Small Town, Big Story

Small Town, Big Story

When tiny Wilson, Arkansas, lit a beacon of change in the Delta, Designsensory quickly started to spread the word.

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Augusta: The New South

Augusta: The New South

At Designsensory, we’re putting our tourism experience to work on large-scale tourism campaign projects for the Augusta (Georgia) Convention and Visitors Bureau.

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Custom Support Solutions: Visual Identity

Custom Support Solutions: Visual Identity

Custom Support Solutions came to Designsensory looking for a new visual identity that would differentiate the company from its competitors and convey its strengths as a back-end business solutions provider for the healthcare industry.

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GameChangers–A Unique Domestic Violence Prevention Program for Boys

GameChangers–A Unique Domestic Violence Prevention Program for Boys

In fall 2014, Designsensory started a multi-year partnership with YWCA Knoxville to provide creative, marketing and public relations support for its new domestic violence prevention program called GameChangers. GameChangers is an original program created by YWCA Knoxville to teach boys about violence against women by focusing on prevention tools and bystander intervention skills. The first GameChangers group started in Knoxville in summer 2015 with the expectation that the program will be offered nationwide in the future.

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The Tennessee Theatre: Knoxville's Grand Entertainment Palace

The Tennessee Theatre: Knoxville's Grand Entertainment Palace

The Historic Tennessee Theatre provides unique, high-quality performances and experiences to hundreds of visitors each year. Listed on the National Register of Historic Places and named the Official State Theatre of Tennessee, the classic Tennessee Theatre offers something for everyone. From dance to vintage movies, classical music to extraordinary performances by today’s leading artists, “Knoxville’s Grand Entertainment Palace” is one of Tennessee’s most iconic destinations.

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Wilson Derby Day

Wilson Derby Day

What do seersucker suits, colorful hats and mint juleps bring to mind? 

The Kentucky Derby, of course. What a year to watch! With the excitement around American Pharoah, not many would miss a chance to see the thoroughbreds in action at this year’s Kentucky Derby. 

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