Thinking

Bring Stone Brewery to Blount County

Bring Stone Brewery to Blount County

StWhen the California-based craft brewer announced plans to open an East Coast brewery, the Blount Partnership began work on a proposal to convince Stone Brewing Co. to locate the new brewery in Pellissippi Place Business Park.

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When Keeping Up Gets You Ahead

When Keeping Up Gets You Ahead

The words "social strategy" may leave some of us cold but the connections that fire between client and brand as a result of social engagement will warm and inspire even the coldest keyboard.

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2014 Trends, Part 2

2014 Trends, Part 2

At Designsensory we strive to stay ahead of trends in marketing, communication, strategy and technology. Our goal is to use changing information about all channels in order to better help our clients achieve their goals.

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Judging Advertising in Roanoke

Judging Advertising in Roanoke

For the past several years, the turn from December to January has brought cold temps, shorter days and the threat of snow. Fortunately, it also brings the opportunity to view creative work from around the southeast.

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2014 American Advertising Awards

2014 American Advertising Awards

What could be more inspiring to a creative soul than an evening away from the office admiring the work of other creative types! The American Advertising Awards (formerly the ADDYs) recognize the best in all types of advertising from agencies, professionals and students.

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2014 Trends, Part 1

2014 Trends, Part 1

Being proactive is something we strive for every day: creating forward-thinking design aesthetics, leading development on bleeding edge technology, defining content across brandscapes and sharing impactful strategic planning.

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PetSafe National TV Commercial Shoot - Behind the Scenes

PetSafe National TV Commercial Shoot - Behind the Scenes

"Magic" was the word repeated over and over during the three-day commercial shoot for PetSafe’s stoneware fountains, one of the brand’s newest additions to the hydration systems.

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Gathering by Design

Gathering by Design

DSers have been out and about with colleagues, comrades and classes. Here’s a recap of some of the wonderful moments.

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Utilize: Inspiring Moments

Utilize: Inspiring Moments

During the holidays we often get caught up in a rush of gift giving and social events. But, at a deeper level, in many ways, this season is about finding inspiring moments for oneself and others that can extend well beyond the parties and presents.

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Utilize: Online Retail Trends

Utilize: Online Retail Trends

Black Friday and Cyber Monday ring in the holiday season and officially commence what most retailers hope is their best time of year. Utilizing key online retail trends and consumer insights may give you the tools you need to succeed.

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