Thinking

The Importance of Content Marketing

The Importance of Content Marketing

Content marketing continues to dominate in 2015. It seems that lots of people missed that memo. In fact, issues we regularly face with clients indicate that few people outside the marketing world even know what content marketing is. And, content strategy? They've never heard of it. So, let's take a look at some common client questions.

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Why We Paid Attention to the Consumer Electronics Show.

Why We Paid Attention to the Consumer Electronics Show.

Every year, thousands of tech innovators, journalists and futurists come together in Las Vegas at the Consumer Electronics Show—better known as CES—to predict which technologies may forever change our future. The current tribe of CES attendees, presenters and all-around devotees goes beyond geek culture to now include advertisers and agencies. With each trying to find ways to connect to what’s cutting edge, we decided to share a few tech trends that we believe may be significant for you and your brand.

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Designsensory Founders Named in '40-Under-40'

Designsensory Founders Named in '40-Under-40'

Congratulations to Designsensory’s founders Joseph Nother and Brandon Rochelle for being recognized in the eighth annual edition of the Greater Knoxville Business Journal’s 40 under Forty: The region's Rising Stars!

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5 Ways to Maintain Search Equity During a Website Redesign

5 Ways to Maintain Search Equity During a Website Redesign

Think you're ready to redesign your website? Check out these tips first to enjoy a smooth, rewarding launch experience.

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A Merry Time for Our Designsensory Team

A Merry Time for Our Designsensory Team

When we're not busy branding and designing, writing and reaching out with PR, coding, shooting a TV series and setting the world on fire, what do we do? At the special season of Christmas, no matter how busy life as we know it is, we celebrate each other. 

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Different Traditions, Same Joyful Moments

Different Traditions, Same Joyful Moments

The holidays are a special time of year. They bring us together, remind of us of what we value most and inspire a warmth and cheer unlike any other time of the year.

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Celebrating a Year of Designsensory Moments

Celebrating a Year of Designsensory Moments

For everyone connected to Designsensory—from clients, to DSers to families and friends—the past 12 months have been filled with moments that inspire, honor, delight, deliver and much, much more. Before we pivot toward the new year, we want to share some of those moments and what they mean to us.

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5 Trends for Tourism Organizations

5 Trends for Tourism Organizations

When the weather outside is frightful, it's a good time to daydream about vacations and warmer travel destinations.

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Fresh Faces at Designsensory this Fall

Fresh Faces at Designsensory this Fall

As an organization, we are deeply committed to continuous learning, and growing inside and outside our walls. Interns who work with us are invaluable to us and our growth. Superhero DS interns for this fall semester are Courtney Gibson, Joey Hathaway and Brayan Zavala.

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Them Importance of Rich Media in Integrated Marketing

Them Importance of Rich Media in Integrated Marketing

At Designsensory, we believe in the power of richly crafted stories. We’ve been hard at work (and having lots of fun) with our production partner, PopFizz, creating rich media that helps clients promote their brands. We’ve collaborated with PopFizz on photo and video shoots from Anderson County, Tennessee, to Cook Inlet, Alaska. On the ground and in the air, on four-wheelers and oil rigs, we’ve captured amazing images that tell great stories.

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