The 44-page printed piece showcases how the Tennessee Fund, with the generosity of donors, makes a difference and provides resources needed for student-athletes at the University of Tennessee to achieve excellence in both the classroom and competition.
The brochure captures the combined energy of the entire University of Tennessee sports community by highlighting individual student-athletes, as well as providing additional information on annual giving, membership tickets, premium seating and parking.
Overall, the brochure blends the message of rich history and heritage of the University of Tennessee’s athletics with today’s teams to showcase how Tennessee Fund members play a key role in the athletic department’s pursuit of comprehensive excellence.
For the 2015 guide, we worked with the Tennessee Fund development assistant to update the content and design of the fundraising brochure, giving it a new cover with a fresh feel but also keeping it consistent with the Tennessee Fund brand, such as overall colors, content and identity.
We look forward to continuing our work with the Tennessee Fund.
For more information on the Tennessee Fund, visit www.tennesseefund.org.